Friday, 2 March 2007
PEPSI- The joy of pepsi
Picture this...Extremely hot day in Guadalupe(or elsewhere.), soft music coming from the mariachi...cue young boy with ALL his saved pocket money walks up to a drinks dispenser, obviously thirsty and with one goal in mind. GET THE PEPSI!!!! The clincher is the method used to get to the Pepsi. FANTASTIC. I never knew you could place your number one adversary (or ANY adversary for that matter) in an ad like that. Could they get sued for that?? This ad is saying that the competition is not even worth the trouble. I mean, the boy just leaves the cans of Coke there on the floor, like dirt. Low Blow. SIMPLE BUT POIGNANT. Well done.
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1 comment:
super!!!! how the pepsi humeliate cokacola by using this kid to take two cans of cokacola to take his pepsi. well its relly clever ad, pepsi is showing the importance of purchasing one of their soft drings you can do evrything even if you have to bye two cokacola. they shwoed that pepsi is unique and no other competitors soft drings compare with them. great choise!!!
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