Thursday, 19 April 2007
Nissan
I LOVE this ad, even though i'm not really an automobile freak and know NOTHING about performance, i know that people who want to spend money on a good car would be after certain features. This ad not only shows you the individual characteristics of these cars by likening them to the wildlife they imitate, BUT the ad focuses on more than one brand within the Nissan portfolio.
The message here is PERFORMANCE. Look at the way the spider climbs the rock surface, or the alligator/ crocodile/ amphibian moves through water and land with ease... It's quit simply about the performance quality of these automobiles!!!
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